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Win and serve clients · 11

The firm’s public face — pages, forms, payment links.

A firm’s website should do three things: look like the firm, capture the enquiry, and take the money. OpenLPM connects all three to the same system the firm works in — so the website stops being a brochure and starts being a front door.

Firm-branded pagesEmbedded formsCase evaluation toolPayment links
What it does

A front door that feeds the practice

Pages that carry the firm’s name

Publish practice-area and landing pages with the firm’s colours, logo and language — not a template that looks like everyone else’s.

Forms that feed the pipeline

Enquiry and case-evaluation forms sit on your site and drop straight into the intake inbox, with the source recorded.

Payment links you can send from anywhere

A secure link for a retainer or an invoice, tracked against the client and the matter.

What it means for you

What changes for the firm

  • Enquiries reach a system, not a shared mailbox that three people check occasionally.
  • The brand is consistent across the website, the intake form, the portal and the invoice.
  • A partner can send a payment link from a phone without involving accounts.
  • The website finally has a measurable job — enquiries in, conversions out.

You keep your own domain and your own words. We supply the plumbing underneath.

Practice page — commercial disputesfirm branding · live
PUBLISHED
Embed — case evaluationon your site · 3 fields
EMBEDDED
Payment link — retainer, Ashwoodsent by partner · viewed 1 h ago
AWAITING
Enquiry captured from the websiteattributed · practice area: commercial
In practice

Four things to publish

Start with the pages your practice areas already justify.

Practice-area pages

What you do, for whom, and what to expect — in the firm’s voice and the firm’s colours.

An enquiry form

Short enough that people finish it; structured enough that you can triage it.

A case-evaluation form, if you use one

For the work that needs a little more detail before a call.

Payment links

For retainers and invoices, so the client can pay the moment they decide.

Questions lawyers ask

Questions about the public side

No. Embeds and links work with the site you have. If you would rather we host the pages too, that is available.

Yes — pages, forms and routing are all firm-managed, and can be changed without a developer.

Into the account you nominate — retainers can be recorded as client money, fees against the invoice.

See the firm’s front door in the demo

We will show you a practice page, an embedded form and a payment link — and you can judge whether it looks like your firm.

Practice Notes

One email a month, for people who run firms.

How other firms handle the parts nobody enjoys — trust reconciliation, chasing debt, keeping procedure written down. No product announcements unless something genuinely changes for you.

Please enter a valid work email.

Monthly. Double opt-in. One click to leave. See the privacy notice.

Prefer to see the whole thing first? All three lists.